That’s why we’ve chosen to name our new styles after the trailblazing heroines who dared to be different. And made a name for themselves in history doing so.
Illustrations by award-winning London artist Rose Blake
Rosalind Franklin
Who was she?
She paved the way for modern medicine, making her one of the most famous chemists in history. Her pioneering work on molecular structure in a male-dominated lab helped lead to the discovery of the DNA double helix in 1951. Who run the world?
Distinguishing features
Prepped to tackle any experiment (or storm) and full of surprises thanks to its flag-print lining. Truly one of a kind.
Agatha Christie
Who was she?
Born in 1890 in Torquay, Dame Agatha went on to write 66 detective novels and 14 short stories, selling two billion copies (a figure only overtaken by the Bible and Shakespeare). She gave us Poirot, Miss Marple – and the knowledge that you can do anything you put your mind to.
Distinguishing features
Cosy wool blend, semi-fitted shape and choice of two heroine-worthy colours. Solves the mystery of smart-casual style.
Phillis Wheatley
Who was she?
Born in West Africa in 1753, Phillis was the first African-American woman to publish a poetry book. At the age of seven she was sold into slavery, but by age 20 she’d launched her prose in the UK and had an audience with the Lord Mayor of London.
Distinguishing features
Bold shape, stretch cotton and statement stitching. Take centre stage in poetic style.
Dorothy Lawrence
Who was she?
A journalist who secretly disguised herself as a male soldier to report from the WWI frontlines. When discovered, she was sworn never to publish her article, and agreed in order to protect the friends who helped her quest.
Distinguishing features
Notebook-size pockets, a supersoft jersey lining and a waterproof finish. This hero’s ready for action.
Discover more pioneering women we named our coats after…
More coats to inspire
Inspire me
Got a wardrobe block? Take a browse of our latest edits to get the outfits flowing.