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the jean fit guide

Whether you swear by your skinnies or know the wonders of a wide leg, we’ve got all the jeans you need,
in cuts that’ll feel like they were
made JUST for you.

skinny

girlfriend

wide leg

straight leg

bootcut

jean

the jean fit guide

Whether you swear by your skinnies or know the wonders of a wide leg, we’ve got all the jeans you need, in cuts that’ll feel like they were made JUST for you.

Find your fit

mayfair close up

the
skinnies +

the skinnies+

Mayfair Skinny

mayfair model mayfair close up

Super skinny but still forgiving, these have genius two-way stretch for ultimate flattery and comfort.

Try them on

Soho Skinny

soho model soho close up

A more relaxed skinny with a flattering but not-too-tight fit and authentic distressed detailing.

Try them on

Brighton Biker Skinny

brighton model mayfair close up

Skinnies with an edge: zip-fronted pockets and stitched panels over the knees.

Try them on

Velvet Skinny

velvet model mayfair close up

Same relaxed shape as our Soho Skinny, but in luxuriously plush velvet that’s oh-SO versatile.

Try them on

the
girlfriend+

cavendish close up
the girlfriend+

Cavendish Girlfriend

cavendish model cavendish close up

Slimmer and more feminine than boyfriend jeans, with eye-catching embroidery down the legs.

Try them on

windsor close up

the
wide leg +

the wide leg+

Windsor Wide Leg

windsor model windsor close up

An iconic wide-leg shape with angled pockets so a good bum is guaranteed.

Try them on

the
straight leg+

cambridge close up
the straight legs+

Cambridge Straight Leg

cambridge model cambridge close up

Cropped to show off your heels, with shape-holding denim that looks good wear after wear.

Try them on

Trafalgar Straight Leg

trafalgar model trafalgar close up

A smart pair of jeans in a classic straight cut that ALWAYS looks right.

Try them on

Wellington Straight Leg

wellington model wellington close up

In the same bestselling shape as our Richmond 7/8s, these are smart enough for work and play.

Try them on

bootcut close up

the
bootcut+

The bootcut+

Marylebone Bootcut

bootcut model bootcut close up

If you’re yet to experience the leg-lengthening magic of a bootcut, the time is now.

Try them on

Shop all jeans

the skinnies

Mayfair Skinny

Super skinny but still forgiving, these have genius two-way stretch for ultimate flattery and comfort.

Try them on

Sit high on your natural waist

A close, slightly stretchy fit

Stay skinny right down to your ankle

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Mid-rise:
sit below your natural waist

Authentic distressed detailing

More relaxed in the leg

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Soho Skinny

A more relaxed skinny with a flattering but not-too-tight fit. They’ll go with every top you own.

Try them on

Brighton Skinny

Skinnies with an edge: note the zip-fronted pockets and seam detailing on the knees.

Try them on

Sit high on your natural waist

A close, slightly stretchy fit

Stiched panel on the knees

Sorry, your browser does not support inline SVG.
get them all

‘They are a perfect fit. I can dress them up or down. They don’t lose their shape after wearing them for a while. Even my 18-year-old daughter has complimented me on them.’

Brighton Biker Advocate, Cambridgeshire

Mid-rise:
sit below your natural waist

More relaxed in the leg

Sorry, your browser does not support inline SVG.

Velvet Skinny

In the same relaxed skinny shape as the Sohos, these are finished with luxuriously plush velvet that’s oh-SO versatile.

Try them on

the girlfriend

Cavendish Girlfriend

Slimmer and more feminine than boyfriends, these jeans are a masterclass in effortless cool.

Try them on

Mid-rise:
sit below your natural waist

Eye-catching embroidery

Relaxed cut

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the perfect jeans

‘There is very little to say about these jeans, other than that they are perfect. Exactly as the description, supersoft denim, brilliant cut, just what every wardrobe needs.’

Girlfriend Convert, Durham

the wide leg

Mid-rise:
sit below your natural waist

Turn-up detailing

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Windsor Wide Leg

With an iconic wide-leg shape, we’ve added angled pockets so a good bum is guaranteed.

Try them on

the straight leg

Cambridge Straight Leg

Cropped to show off your heels, these are crafted from shape-holding denim that looks good wear after wear.

Try them on

Mid-rise:
sit below your natural waist

Straight through the leg

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Mid-rise:
sit below your natural waist

Fitted through the waist with a straight leg from the thigh

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Trafalgar Straight Leg

A smart pair of jeans with a classic, leg-lengthening straight cut that ALWAYS looks right.

Try them on

Wellington Straight Leg

In the same bestselling shape as our Richmond 7/8s, these cropped jeans are smart enough for work or play.

Try them on

Mid-rise:
sit below your natural waist

Straight through the leg

Ankle-bearing length with a subtle side split

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the right decision

‘I umm’d and ahh’d about buying these but I’m so glad I did. They are truly fantastic and I’ll be wearing them for years. Great true-to-size fit and will look good with heels, pumps, flats... anything really.’

Wellington Lover, Bath

the bootcut

Sit high on your natural waist

Fitted through the waist with a flare from the knee

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Marylebone Bootcut

If you’re yet to experience the leg-lengthening magic of a classic bootcut, the time is now.

Try them on

Shop all jeans

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