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spring blooms tour

Boden with Bloom & Wild

Beep beep! We teamed up with master florists Bloom & Wild to tour the UK in a petal-powered bus. On board, some seriously stylish customers tried on our new occasionwear and took part in flower-arranging classes, where they learnt to make Johnnie's limited-edition bunch.

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Bloom and Wild Boden and Bloom & Wild

See how four fashion insiders styled our new occasionwear and get their event-dressing expertise.

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Bloom and Wild

The Johnnie Bunch

Our very own Johnnie Boden has designed a limited-edition spring bunch for Bloom & Wild featuring his favourite flowers.

Get one

Boden and Bloom & Wild

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